Process Improvement

The Burgeoning Self Deception Industry

I am part of the burgeoning self deception industry. You probably are, too, either as a purveyor, a (probably enthusiastic) consumer, or, most probably, both. This market segment has enjoyed huge, unprecedented growth over recent decades, yet the top of its market remains beyond anyone’s ability to see, a bubble seemingly incapable of bursting.

Self-helplessness accounts for most of the activity within this industry. Slip over here for more ...